Comments on: Hukilau – Changing how film & video is made, distributed & watched http://mobilelocalsocial.com/2010/hukilau-changing-how-film-video-is-made-distributed-watched/ Mobile, Local, Social and Search is here. It's one ecosystem. The future of communication is now. MobLoSo discusses these topics & other Tech News. Fri, 14 Oct 2011 13:32:27 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Sheri Candler http://mobilelocalsocial.com/2010/hukilau-changing-how-film-video-is-made-distributed-watched/comment-page-1/#comment-797 Sheri Candler Sun, 28 Mar 2010 02:03:35 +0000 http://mobilelocalsocial.com/?p=2584#comment-797 Sounds interesting, crowdsourced funding, staffing etc. is not new. Try IndieGoGo, Kickstarter, WreckaMovie, Biracy, plenty to go round. Also "Distribution means finding your audience" is incorrect. Marketing is identifying and finding your audience. Distribution is getting your product, your film, to them. It is just a sales channel. You must have both. Distro isn't really a problem on the internet, plenty of ways to get your film out there (see Distribber, IndieFlix, IndiePix, Youreeeka, Maxcast, YouTube Screening Room), problem lies in getting people to know it is there and to watch it/buy it. That takes marketing and outreach. I will check in to Hukilau, never heard of them until now. Wonder what makes them different. My recent post <a href="http://www.shericandler.com/?p=925" target="_blank">London Workshop Announced-Create, Connect, Sustain</a> Sounds interesting, crowdsourced funding, staffing etc. is not new. Try IndieGoGo, Kickstarter, WreckaMovie, Biracy, plenty to go round. Also "Distribution means finding your audience" is incorrect. Marketing is identifying and finding your audience. Distribution is getting your product, your film, to them. It is just a sales channel. You must have both.

Distro isn't really a problem on the internet, plenty of ways to get your film out there (see Distribber, IndieFlix, IndiePix, Youreeeka, Maxcast, YouTube Screening Room), problem lies in getting people to know it is there and to watch it/buy it. That takes marketing and outreach. I will check in to Hukilau, never heard of them until now. Wonder what makes them different.
My recent post London Workshop Announced-Create, Connect, Sustain

]]> By: Hukilau – Changing how film & video is made, distributed & watched | Hukilau http://mobilelocalsocial.com/2010/hukilau-changing-how-film-video-is-made-distributed-watched/comment-page-1/#comment-784 Hukilau – Changing how film & video is made, distributed & watched | Hukilau Sat, 27 Mar 2010 04:15:11 +0000 http://mobilelocalsocial.com/?p=2584#comment-784 [...] My first question was “What the hell does Hukilau mean?” Read the rest of Danielle Hatfield’s story on MobileLocalSocial [...] [...] My first question was “What the hell does Hukilau mean?” Read the rest of Danielle Hatfield’s story on MobileLocalSocial [...]

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