The History of Google Local

If you don’t know Mike Blumenthal, you don’t know local search. He is one of the brightest minds in the local seo game. He has a direct connection to Carter Maslan, product management director of local search over at Google and therefore, Mike gets the low-down before the rest of us plebes.

Anyway, Mike put together an amazing resource that walks through the history of Google and the changes they have made over time when dealing with the evolution of local search. If you have a local business or if you are an interactive marketing agency or consultant, then this will be interesting to you.