Category: Small Business Strategies

Yelp / Apple iPhone 4S Siri SEO Now Important Local Search Ranking Factor for Small Business

Yelp / Apple iPhone 4S Siri SEO Now Important Local Search Ranking Factor for Small Business

Today at Cupertino, Apple had it’s first post-Jobs era product launch. Apple announced 2 things really. The iPhone 4S and the Siri, Assistant Search. This is a much better phone than the Samsung Charge that I have, but it’s not the “iPhone 5″ that was buzzing around the interwebs. Siri Search, makes use of Yelp’s [...]

2 Steps to Being a Successful Startup.  Step One: Kick Ass.  Step Two: Kick More Ass.

2 Steps to Being a Successful Startup. Step One: Kick Ass. Step Two: Kick More Ass.

If you want to win, you must have the attitude that your product kicks ass. Does your idea kick ass? Does it makes people bow down to the badassness that you are creating? Does it excite you? Can it excite other people? Does it excite your team to work overtime and stay late… and desire [...]

How to Design the Perfect Landing Page

How to Design the Perfect Landing Page

There is a science to creating the perfect landing page the generates lots of conversions. Look at this infographic to give you some valuable insights on how to increase your conversions. Via FormStack

The Search Crossover: Local, Mobile Social

The Search Crossover: Local, Mobile Social

Are you ready for some liiiiiiveblogging!  It may be a rainy Monday but all is right with the world here at SMX East.  The next few days will be jam-packed with conference coverage and antics so I hope you’re stocked up on vitamins and coffee.   To kick things off we have a killer local panel [...]

How Small Business can Use Social Media More Successfully

How Small Business can Use Social Media More Successfully

Haven’t you heard?  There is a recession going on!!  Nobody is spending any money on marketing!  Everyone is broke! Well, this just isnt the case.  According to Marketing Sherpa’s Social Media Marketing Benchmark Survey, almost every niche surveyed is increasing budgets. I know a lot of small business people. That’s why I blog about their [...]

Social Media Numbers Game

Social Media Numbers Game

“ Quit counting fans, followers and blog subscribers like bottle caps. Think, instead, about what you’re hoping to achieve with and through the community that actually cares about what you’re doing.” – Amber Naslund, Social Media Today I came across this quote today and it really struck home . . . it’s about the QUALITY [...]

Facebook, Your Business and the Teenager Next Door.

Facebook, Your Business and the Teenager Next Door.

Lately my company has been asked to write a lot of proposals for social media management. I’m not talking about doing some occasional tweeting for people. I’m talking about setting them up from ground zero. I am also talking Facebook, Twitter, Linkedin and sometimes setting up blogs.   After everything is setup we start the management [...]

Harley Davidson Markets to Women & It’s Working, After 90 Years.

Harley Davidson Markets to Women & It’s Working, After 90 Years.

When my business partner Jeanette and I were asked to attend a Harley Davidson luncheon to kick off the Women Riders weekend we said yes faster than you can say Women Riders! Having never been on a Harley, I was more the excited to go check it all out and learn about the culture. Harley [...]

Business & Social Media -What a Difference a Year Makes!

Business & Social Media -What a Difference a Year Makes!

April 7th 2009 was the date that my company hosted our first TweetUp. It ended up being well attended and well received.  We had news coverage from multiple local stations as well as local papers. It was that night that prompted the birth of the TweetUp Girls concept.  Flash forward a year to April 22, [...]

Free State Social Conference – Lawrence KS

Free State Social Conference – Lawrence KS

Lawrence, Kansas is very dear to me.  See, I grew up in Missouri surrounded by obnoxious Missouri Tigers fans… being an antagonist and also an observer of great history and talent, I decided to become a Jayhawk.  So, after a brief stint in the Army at the Defense Language Institute in both the Arabic and [...]

Blogging From My iPad

Blogging From My iPad

Okay so here is my first blog from the iPad using the WordPress app. I have to say it is all pretty seamless so far. I am looking forward to the docks and other accessories to make life easier but overall I am very impressed. The screen is amazing, and typing is pretty simple. I [...]

Calling all bullshittapotomuses…here kitty kitty

Calling all bullshittapotomuses…here kitty kitty

In the perfect world, a client needs someone who knows the Social Media scene & not only gets it but can set the tone for a brand. Oh yeah, and someone who knows that control is futile.

Foursquare Introduces Business Analytics

Foursquare Introduces Business Analytics

Foursquare plans to distribute a free analytics tool and dashboard in the coming weeks that will give business owners access to a range of information and statistics about their business visitors.

Use Twitter To Find a Job- Or Anything Else For That Matter

Use Twitter To Find a Job- Or Anything Else For That Matter

As I mentioned in an earlier post, when I was at JobCamp there were all sorts of questions on how to use Twitter for a job search. Unfortunately, I had lost my voice and it was difficult for me to talk but this gave my business partner, Jeanette and opportunity to perfect her “Twitter Advanced [...]

Internet Stalking Made Even Easier with Xobni

Internet Stalking Made Even Easier with Xobni

Internet stalking is so easy to do these days. I have to admit, I truly enjoy researching people and finding out pieces of information before I meet them face to face. I feel that I get to understand them a little better ahead of time and then I can use that information while we meet. [...]

Commenting Pointlessly Forum Open for Business

Commenting Pointlessly Forum Open for Business

You want to rant?  You have something random to say?  What can we do to get more of you in here. Sign up at Intense Debate where you can option to get emailed when folks respond to your comments.  Let us know what you want from the site.  Give us suggestions.  Be obnoxious please! We intend to [...]

Image courtesy of Google

“Clickable Phone Numbers” In Google Mobile Search Ads

Google is offering you the opportunity to add your phone number to your Adwords campaigns. For the price of one click, you now get a phone call. In other words a phone number appears as part of the ad copy and consumer-users can simply tap the number to initiate a call.

Social Media Best Practices Toolkit

Social Media Best Practices Toolkit

Disclosure Best Practices Toolkit The Disclosure Best Practices Toolkit is a draft series of checklists to help companies, their employees, and their agencies learn the appropriate and transparent ways to interact with blogs, bloggers, and the people who interact with them. We believe in the principles of transparency and openness, and this document is a [...]