If you don’t know Mike Blumenthal, you don’t know local search. He is one of the brightest minds in the local seo game. He has a direct connection to Carter Maslan, product management director of local search over at Google and therefore, Mike gets the low-down before the rest of us plebes. Anyway, Mike put [...]
Yesterday at SMX Advanced Seattle, industry experts offered case studies on how mobile local social marketing are helping brands reach audiences at the point of sale. During the event’s “SoLoMo Revolution: Social Media, Local Search & Mobile Search Collide” session [should have been called, MobLoSo], it was discussed how mobile content has the potential to [...]
I’ll get straight to the point here. Is it just me, or are there local results showing up for not-so-local searches? At SMX West last week, someone asked Carter Maslan, Director of Product Management for Google Local, about what to do if their business doesn’t have a physical location. Carter sayssss: Don’t create a Places [...]
Without a doubt, local search is the topic getting the most coverage within our industry at the moment. Changes to the algorithm, moveable maps, the importance of adding physical addresses, and review site influences have all been written about. So I figured I’d give a little overview of recent actions and reactions to bring any [...]
Greetings Earthlings. The team at Mobile Local Social, has connected with some amazingly bright minds here in our hometown of Kansas City, and are forming a Mobile Media Club to connect with businesses and show them the error of their technological ways. What we have here is the very first podcast / experiment of this [...]
About 9 months ago I stayed up late, all geeked out about the launch of the new search engine that was more than just a search engine, it was going to change the way we search and in doing so change the world!!!! Well, of course, it hasn’t and most people have never even heard [...]
What’s New in Reviews at Google Maps: With their newly implemented sentiment analysis, Google Maps is apparently now reaching across hyperlocal blogs, local portals and news sites and retrieving blog entries, general editorial reporting and even blog comments for inclusion as reviews on their Places Pages. This change portends a dramatically changed review landscape where both the [...]
Those of us who pay attention to local search, know that newspapers are dying — at least in print form. Business Insider posted this chart mapping the growth and decline of total workers employed by news papers over the 62 years. And while it seems like it could be a banal point, the graphic depiction of [...]
